Welcome to Activate Arts Alberta!

Activate Arts Alberta (formerly Ice On Whyte Festival Society) is a non-profit arts organization that strives to bring beauty, art, and inspiration to your community.

We produce Whyte Avenue Art Walk, Chiseled International Ice Carving Competition, and through our Outreach Activities we deliver the magic of ice and snow to communities throughout Alberta.

Edmonton's International Ice Carving Competition

Watch internationally ice carvers create winter magic in the ICE District.

We’ll be back in 2026 with another frosty extravaganza!

Activate Arts Alberta IN YOUR TOWN

Activate Arts Alberta (formerly Ice on Whyte) IN YOUR TOWN  has been bringing fun-filled winter programming to communities across Alberta since 2014 and your community could be next!

Whyte Avenue Art Walk


Whyte Avenue Art Walk is Edmonton’s first Art Walk with 400 artists lining the streets of Old Strathcona. 2025 is Art Walk’s 30th anniversary – Join us July 11-13 2025!